From Likes to Low Self-Esteem: The Psychological Toll of Social Media


In the age of digital connectivity, social media platforms like Instagram and Facebook have transformed the way we interact with others. As per the Search Engine Journal, there are approximately 4.8 billion social media users globally, accounting for 59.9% of the world’s population and 92.7% of all internet users. The age group that utilizes social media the most is individuals between 18 and 29 years old.

Along with the convenience of staying connected, these platforms have also brought about some adverse effects on users’ mental well-being. In this article, we will discuss the psychological toll of social media, exploring how the quest for likes and validation can lead to low self-esteem and other related issues.

The Quest for Likes and Self-Worth

One of the core aspects of social media is the pursuit of validation through likes, comments, and shares. For many users, the number of likes on their posts becomes synonymous with their self-worth. 

The constant comparison to others’ engagement can result in feelings of inadequacy as users begin to define their value based on social media popularity. This emphasis on external validation can take a toll on self-esteem, leading to anxiety and depression.

The Impact of Social Comparison

Social media provides a platform for users to curate their lives, showcasing only the highlights and positive aspects. However, constant exposure to carefully crafted content can lead to unrealistic social comparisons

As individuals compare their behind-the-scenes to others’ highlight reels, they may experience feelings of envy, loneliness, and dissatisfaction with their own lives. This tends to further erode their self-esteem.

Cyberbullying and Online Harassment

The anonymity of social media might encourage people to participate in online harassment and bullying. Statistics from Verywell Family reveal that more than 50% of adolescents and teenagers have experienced online bullying. Another significantly alarming statistic is that only 10% of teens talk to their parents about cyberbullying.

For young users, in particular, this can be devastating, as hurtful comments or negative feedback can significantly impact their self-esteem. The fear of judgment and criticism may also discourage some from expressing themselves authentically, leading to a distorted self-image.

The Pressure to Maintain an Image

Instagram’s emphasis on visual content places significant pressure on users to maintain a perfect and aspirational image. As noted by PsychAlive, pictures posted on Instagram often portray an idealized and flawless image, as many users meticulously choose and edit photos to hide imperfections.

The pursuit of the idealized self can lead to body image issues, disordered eating habits, and an obsession with appearances. This constant scrutiny of one’s looks and body can fuel low self-esteem and perpetuate a cycle of dissatisfaction.

Legal Battles and Social Media

According to TorHoerman Law, as the psychological toll of social media becomes more recognized, some individuals are considering legal alternatives. Lawsuits that hold social media companies responsible for their part in contributing to mental health difficulties are being filed. 

An Instagram lawsuit typically focuses on issues such as user data privacy, the role of algorithms in content distribution, and the platforms’ duty of care toward their users’ mental well-being. This also includes Instagram’s role in this context. Some argue that social media companies like Meta should take proactive steps to address harmful content that may exacerbate low self-esteem and other mental health issues.

Social Media Addiction and Mental Health

The addictive nature of social media can exacerbate mental health issues, including low self-esteem. Endless scrolling and excessive time spent online can lead to feelings of emptiness and disconnection from the real world. The need for constant engagement and validation can create dependency, reinforcing the idea that self-worth depends on digital interactions.

Moreover, social media platforms are designed with features that encourage continuous engagement, making it challenging for users to break away from their screens. Hours spent scrolling through a curated feed can lead to a disconnection from reality and the reinforcement of negative self-perceptions. This disconnection can introduce feelings of loneliness and isolation, impacting mental well-being.

Final Word

Social media has become a powerful tool for connectivity, but its widespread usage has brought forth significant psychological consequences. The quest for likes and external validation has led individuals, particularly young users, to tie their self-worth to social media popularity, causing anxiety and depression. 

Constant exposure to carefully curated content fosters unrealistic social comparisons, leading to feelings of envy and dissatisfaction. Cyberbullying and online harassment worsen the impact on self-esteem, hindering authentic self-expression. 

The pressure to maintain an ideal image fuels body image issues and disordered eating habits. Addressing these challenges requires responsible platform management and a focus on digital well-being to mitigate the psychological toll of social media.


Please enter your comment!
Please enter your name here